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OEM or Competitor Data Comparison

In today's competitive automotive market, staying ahead means more than just understanding your own catalog. With Clarity Analytics' Reference Model, you gain the ability to compare your catalog against OEM data or competitor catalogs. This feature provides actionable insights by highlighting areas where your product coverage may fall short or exceed that of original equipment manufacturers (OEM) or direct competitors.

Why Compare to OEM and Competitor Data?

 

By leveraging Clarity's OEM and Competitor Data Comparison, you get a clear picture of where your catalog stands in terms of coverage, opportunities, and potential gaps. This empowers your product development teams to make informed decisions, whether it's about expanding coverage, filling gaps in the catalog, or strategically planning new product introductions.

  • Identify Key Coverage Gaps: Easily spot gaps in your catalog compared to OEM or competitor coverage.

  • Boost Sales Opportunities: Maximize vehicles in operation (VIO) coverage by targeting gaps that represent high-value opportunities.

  • Optimize Product Development: Use precise data to guide new product introductions and investments in the right product lines.

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The Clarity Advantage: Data-Driven Insights

Our Reference Model does more than just track data; it provides deep analysis into how your catalog matches up against the industry’s best. With up-to-date VIO data, regular event-driven recalculations, and insightful reporting, Clarity keeps your team ahead of the competition by ensuring your products are aligned with the market's evolving demands.

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